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MitchellChadrow.com Mitchell Chadrow's Listenup Show Podcast

Listenup Show I Mitchell Chadrow talks with startups, entrepreneurs, business owners and others on building startups smarter several times a month! Why Listenup? Whether you’re a student, recent graduate, startup entrepreneur, career professional, an employee in transition or a successful business owner, or recent retiree, I want to help people just like you. I interview successful professionals, business leaders, entrepreneurs and find out the resources, tools, tactics, that they use to execute and implement their own personal and business goals. The guest's personal stories provide a roadmap of actionable and executable steps and a wealth of wisdom to help you achieve your own business, family, and life goals and dreams. These stories also provide solutions, practical advice and tips for everyday problems and issues.Startup now at mitchellchadrow.com
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Now displaying: April, 2017
Apr 8, 2017


LISTENUPSHOW
In this show 043, I interview David Benzaquen Founder of PlantBased Solutions, a Vegan Food Business Strategist, brand management, and marketing agency for plant-based consumer product companies, headquartered in New York. David started out in the business working for an animal protection non-profit and as a natural products broker but in 2012 founded the plant based business. The company offers a range of services for pre-market startups through to huge global brands, including opportunity assessments, business planning and forecasting, new product development, market research, brand creation and a full range of marketing planning and execution. David has also brought together a large network of angel investors keen to support plant-based businesses. In this show he discusses: • marketing, branding, product development, finance, operations • Push marketing v pull marketing • broker v agency model (scaling), revenue, overhead/expenses, • The pros and cons of working with distribution companies and brokers • Digital marketing, social marketing, in-store samplings or events • Outsourced chief marketing officer - branding, distribution strategy, packaging design, • using employees v outside contractors. And much more Visit the PlantBased Solutions website Brands mentioned in the show roundup: 80000hours.org plant based protein meal options chicken, beef, field marketing, PR, Events, social media - Gardein Ocean Hugger Foods, LLC Parent Company of Tomato Sushi, LLC

YouTube Channel Platform: mitchellchadrow.com/youtube
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